Service

Product Strategy

Define the customer, problem, business model, product, priorities, and roadmap before spending heavily on engineering.

The output is a plan a team can act on: who the customer is, what the tiers are, what each one includes and costs, what gets built first, and what gets cut. At MooveGuru I broke one flat subscription into three tiers, and free-to-paid conversion rose more than 300%.

HomeKeepr agent dashboard redesign, placing the original agent dashboard beside the redesigned one, which surfaces AI-powered lead scoring and the shareable sign-up links.

Ready to talk about what you're building?

30 minutes, free, no pitch. Tell me where the product is stuck, what you've already tried, and what has to be true six months from now.